1. Introduction
BlueHarvest Exchange operates a government-licensed seafood trading platform connecting verified suppliers with institutional and commercial buyers in India. Protecting the confidentiality and integrity of personal and business information is essential to maintaining trust in our marketplace.
By accessing our website or using our services, you acknowledge that you have read this Privacy Policy. If you do not agree with our practices, please discontinue use of our website and services and contact us with any concerns.
2. Information We Collect
We collect information necessary to operate our marketplace, verify participants, process transactions, and communicate with users. The categories of information may include:
2.1 Personal and business information
- Full name, designation, and contact details (email address, telephone number, business address)
- Company or trading entity name, registration details, and tax identification numbers
- Account credentials such as username and authentication data
- Banking and payment details required to settle marketplace transactions
- Licences, certifications, and compliance documents submitted by suppliers or buyers
2.2 Usage and technical information
- Pages visited, features used, and interaction with our website
- Device type, browser, operating system, and IP address
- Log files, session data, and diagnostic information
- Transaction history and marketplace activity records
2.3 Communications
- Correspondence with our support, sales, or compliance teams
- Records of enquiries submitted through contact forms, email, or telephone
3. How We Collect Information
We obtain information through the following methods:
- Directly from you when you register an account, submit forms, enter into agreements, or communicate with us
- Automatically when you browse our website, including through cookies and analytics tools
- From third parties such as payment processors, verification partners, regulatory authorities, or business references where permitted by law
4. How We Use Information
We use personal information for specific, legitimate business purposes, including:
- Providing, operating, and improving our offline and online trading services
- Verifying the identity and eligibility of marketplace participants
- Processing transactions, settlements, and related financial operations
- Communicating service updates, account notices, and operational messages
- Responding to support requests and resolving disputes
- Monitoring platform integrity, preventing fraud, and ensuring regulatory compliance
- Analysing usage trends to improve website performance and user experience
- Sending marketing or promotional communications where you have provided consent
We do not sell personal information to third parties.
5. Legal Basis for Processing
Our processing of personal data is carried out in accordance with applicable Indian law, including the Digital Personal Data Protection Act, 2023 (DPDP Act), and other relevant regulations. Depending on the context, we rely on one or more of the following bases:
- Consent — where you have given clear permission, such as for optional marketing communications
- Contractual necessity — where processing is required to perform our agreement with you or take pre-contractual steps at your request
- Legal obligation — where we must comply with applicable laws, licensing requirements, or lawful requests from authorities
- Legitimate interests — where processing is necessary for secure platform operations, fraud prevention, or service improvement, balanced against your rights
6. Data Sharing and Disclosure
We may share information only where necessary and subject to appropriate safeguards:
- With counterparties in a transaction, limited to information required to complete the trade
- With service providers who assist with hosting, analytics, email delivery, payment processing, or compliance verification
- With financial institutions involved in payment settlement
- With professional advisers bound by confidentiality obligations
- With regulators, courts, or law enforcement when required by applicable law
All third-party processors are expected to handle data securely and only for authorised purposes. Cross-border transfers, if any, will be conducted in compliance with applicable data protection requirements.
7. Data Retention
We retain personal information only for as long as necessary to fulfil the purposes described in this policy, unless a longer retention period is required or permitted by law. Retention periods may vary based on:
- The duration of your business relationship with BlueHarvest Exchange
- Statutory record-keeping obligations for financial and regulatory compliance
- The need to resolve disputes or enforce agreements
When data is no longer required, we take reasonable steps to delete or anonymise it securely.
8. Your Rights
Subject to applicable law, you may have the right to:
- Request access to personal information we hold about you
- Request correction of inaccurate or incomplete information
- Request erasure of personal information where legally permitted
- Withdraw consent for processing that relies on consent
- Object to or restrict certain processing activities
- Lodge a complaint with the relevant data protection authority in India
To exercise these rights, contact us using the details in Section 12. We may need to verify your identity before responding to your request.
10. Data Security
We implement administrative, technical, and physical safeguards designed to protect personal information against unauthorised access, alteration, disclosure, or destruction. These measures include access controls, encryption where appropriate, staff training, and periodic review of our security practices.
No method of transmission over the internet or electronic storage is completely secure. While we strive to protect your information, we cannot guarantee absolute security.
11. Children's Privacy
BlueHarvest Exchange provides business-to-business marketplace services and does not knowingly collect personal information from individuals under 18 years of age. If you believe we have inadvertently collected information from a minor, please contact us so we can promptly delete it.
12. Contact Us
For privacy-related questions, data subject requests, or concerns about this policy, contact our team:
BlueHarvest Private Limited
- Registered office
- CP-53, Sailashree Vihar, Bhubaneswar, Khorda 751021, Odisha, India
- Phone
- +91 7008169612
We aim to acknowledge privacy requests within a reasonable timeframe and respond in accordance with applicable law.
13. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, services, or legal requirements. When we make material changes, we will post the updated policy on this page with a revised "Last updated" date and, where appropriate, notify registered users by email or platform notice.
We encourage you to review this page periodically to stay informed about how we protect your information.